Privacy Policy

Last updated: 23 March 2026

Introduction

This Privacy Policy explains how Leona Fashion Ltd ("we", "us", "our") collects, uses, and protects your personal data when you visit our website or place an order.

Our website is hosted on the Shopify platform, which provides us with the e-commerce infrastructure to operate our store and process customer data. Shopify stores your data securely and handles it in accordance with its own Privacy Policy: https://www.shopify.com/legal/privacy.

This Privacy Policy applies to individuals located in the European Union (EU) and the United States and complies with applicable data protection laws, including the General Data Protection Regulation (GDPR).

What We Collect

We may collect the following types of personal data:

Full name
Shipping address
Contact information (such as phone number or email)
Email address provided when signing up for our newsletter (e.g., “Sign up and save” form or checkout subscription checkbox)
Order and transaction details
IP address and device/browser information (via cookies)
Messages submitted through our contact page

We do not collect or store sensitive personal data unless legally required.

Why We Collect Your Data

Your data is collected and processed for the following purposes:

To fulfill and deliver your order
To contact you if necessary regarding your purchase
To send you newsletters and marketing communications if you have opted in (for example, via “Sign up and save” form or checkout checkbox)
To comply with legal, tax, or regulatory obligations
To improve our website and user experience (through anonymized analytics)

Who We Share Your Data With

To complete your order, we may share essential data (such as shipping details and product information) with trusted third-party partners responsible for printing and delivering your items.

We also share your data with Shopify, our hosting and e-commerce platform provider, which stores and processes your personal data in secure data centers.

These partners are contractually obligated to handle your data securely and in accordance with GDPR.

We do not sell, rent, or trade your personal data for marketing or commercial purposes.

Legal Basis for Processing

We process your personal data under the following lawful bases:

Contractual necessity – to fulfill your order
Legal obligation – to comply with applicable laws
Legitimate interest – to protect, improve, and operate our website
Consent – where required (e.g., for cookies)

Data Retention

We retain your personal data only for as long as necessary:

For tax, legal, and transactional records
For resolving disputes or responding to inquiries
Anonymized data may be retained for analytical purposes

When no longer required, your data will be securely deleted or anonymized.

Your GDPR Rights

If you are an EU resident, you have the right to:

Access your personal data
Request correction or deletion
Restrict or object to processing
Withdraw your consent at any time
File a complaint with your local data protection authority

How to Contact Us

To exercise your rights or ask questions about this policy, please contact us via our Contact Page.

Cookies

We use cookies for basic functionality, analytics, and website improvement. You can manage your cookie preferences in your browser settings or through the cookie banner shown when visiting the site.

Some of these cookies are set by Shopify as part of the e-commerce infrastructure used to operate this website. For a full list of cookies used by Shopify, please refer to: https://www.shopify.com/legal/cookies .

For more information, please refer to our Cookie Policy.

California Privacy Rights (CCPA)

If you are a resident of California, you have the right to request access to the personal information we collect about you, request deletion of your personal data, and request that we do not sell your personal information.

We do not sell personal data.

To exercise your rights, please contact us via our Contact Page.

Changes to This Policy

We may update this Privacy Policy periodically. Any updates will take effect once published on this page. By continuing to use the site, you agree to the revised terms.